FREE DIGITAL MARKETING RESOURCES
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The 2021 Complete Social Media Marketing Guide for SMBs
We mean COMPLETE social media marketing guide! We’ve written 8 chapters in about 60 pages. Read the ones that interest you.
- 2021 Social Media Marketing Strategy
- Best Practices for All Social Media Platforms–includes 65 social media posting ideas
- Deep Dive into Facebook 2021
- Deep Dive into Instagram 2021
- Deep Dive into LinkedIn 2021
- Deep Dive Into YouTube 2021
- Skimming the Surface of Four Social Media Channels
- 2021 Social Media Marketing Trends
Lots of pics, too! Everything your small or mid-size business needs to know about social media marketing in 2021. Whether you’re just getting started or simply looking to learn more, download this free resource!
Easy SEO Content Template
Easy SEO™ Content Template enhances your ability to write search engine optimized (SEO) friendly copy for website pages.
- Guides the writer (content creator) in creating copy that human users and search engines can understand.
- Great for blogs or website pages.
- Excellent companion piece to Writing for the Web: Sage Advice for Businesses and all SEO blogs.
2021 Valuable SEO Resources & Links: A Quick Access Guide
The 2021 SEO Resources & Links: A Quick Access Guide
- Created for web designers and web design agencies to ensure that SEO best practices are kept up to date
- 2-page resource includes more than a dozen links to the most valuable SEO tools and information on the internet
Brand Identity Questions
Brand identity questions can help you understand your product, service, company or even your own personal branding and differentiate it from competitors.
- Perfect prelude to brand messaging, logo creation, or tagline.
- Assists with local SEO descriptions, press release boilerplates, website “about” pages, and more.
- Laser focused on your uniqueness.
- Excellent companion piece to Small Business Branding Online: 6 Case Studies, Creating a Brand Identity Case Study, Developing a Brand Identity & Website: Case Study, What Are the Key Components of a Marketing Plan, and 7 Steps to Fix Your Online Reputation.
Marketing Plan Template
The Marketing Plan Template is a companion piece for the Key Components to a Marketing Plan. Use annually for your product or business.
Each company, product and/or service needs an annual marketing plan. This marketing plan template will help you organize your plan.
- Includes headers for your sections.
- Identify the ideal target audience or market segment for your business.
- Understand your competitors and how you will differentiate your company, product, or service.
- Create a marketing strategy and tactics to support it.
- Know your marketing budget and what your tactics will cost.
- Measure your success.
SEO Champions Checklist for Websites
SEO Champions Checklist™ 2021 is created for web designers and web design agencies to ensure that SEO best practices are systematically implemented.
- 1-page resource includes 17 categories with descriptions of SEO best practices.
- Outlines roles for web designer/web developer, SEO strategist (or content writer), and project manager.
- Helps ensure on-page SEO.