marketing strategy

Read a compilation of blog articles related to marketing strategy. Without a sound marketing strategy, you can waste your time and money.

2023 Email Marketing: Test Your Knowledge

Test your knowledge of email marketing with this quiz.

1 year ago

20 Reasons to Turn Away B2B Business

Don't accept every available business opportunity! We discuss 20 reasons to turn away B2B business. You can afford it in…

3 years ago

20 Easy Ways Your Business Can Add Value for Your Customers

Discover 20 easy ways your business can add value for your customers and why it’s important for business owners, marketers,…

3 years ago

10 Absurd SEO Lies

Lies! 10 SEO lies you may have been told or believe. Discover the truth about search engine optimization (SEO) for…

4 years ago

Marketing in a COVID-19 Economy

Most business owners couldn't predict the COVID-19 pandemic. Now that we're in this situation, how should your marketing efforts pivot…

4 years ago

Our SEO Process: How We “Do” SEO

How does SEO work? Learn how we "do" SEO, our SEO process, and how we're different from other local SEO…

4 years ago

Instagram for Business 101: The Ultimate Guide

Instagram 101: Learn about social media strategy and Instagram.

5 years ago

Writing for the Web: Royal Advice for Businesses

Learn strategies for web writing with this royal business advice, based on solid research.

5 years ago

Google Trends: 15 Tips for SEO

With the latest Google trends, the search giant made some significant clarifications that can help marketers, web developers, and content…

5 years ago

Local SEO: Why SEO Needs a NAP

Discover why SEO needs a NAP--and a consistent one so that your local business fares better in the search engines.

5 years ago

Creating a Launch Marketing Plan for a B-to-C Company: Case Study

At the end of June, an emerging company tapped Nancy Burgess Strategic Marketing for its small business marketing. The company…

6 years ago

Creating a Brand Identity: Case Study

In creating a brand identity (logo, tagline, messaging) for a client, we developed a brand that is relevant online and…

6 years ago

SMB Digital Marketing: Start With Strategy

Don’t let excitement about marketing your small- or medium-size business (SMB) get in the way of taking time to set…

6 years ago