Content Creation

Writing People Will Read

We combine natural ability with considerable training and experience to write compelling content.

Promote your brand messaging

Share your expertise and insights

Drive traffic to your website

Capture emails to start a conversation with prospects

Our Customized Content Plans Fit Your Needs

No Matter Your Industry

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Content Strategy

We’ll develop a plan to drive traffic to your website and engage your prospects or customers once they’re there.

Keyword Research

Understanding your customer’s language and how they talk about your product or service is paramount.

Blogs and Insights

Keep your website content fresh and interesting with weekly or monthly articles.

Website Content

We’ve developed a proprietary SEO optimized content template that allows you to put copy on your website that promotes your brand and is easy to scan or read.

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eBooks & eGuides

So called, long-form content is a great way to create interest and collect email addresses in order to continue the conversation with your prospects.

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Brochures

Yes, we “do” print! We’re…shall we say…mature. Our print experience is extensive.

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Interviews

Hate to write? Or don’t have the time? We’ll interview you and make you sound smart. We’re good, and we’re fast.

Presentations

Need to develop or sharpen up the look of your PowerPoint? We’ve got this.

What if you could not only get people to your website, but also begin a conversation with them?

What would the value of getting more customers or clients mean to you?

How We Work

It depends on your preferences, your brand, and the project.

We can edit your copy, research and write content for you, or interview you and write for you. No matter, we feel confident that you’ll approve.

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Why Words Matter to Robots

The robots that crawl the internet can read code and words. They can’t read images. Search engines, such as Google, need to understand what your business is about. Words do that.

Why Words Matter to Humans

Words are powerful. They allow your prospects and customers to understand why they should choose you. 

Why You May Want to Consider Us

We have extensive writing experience.

Back in the heyday of offline publications, we wrote for such well-known publications as the Chicago Tribune, Family Circle Magazine, Healthy Kids, and Modern Maturity (the AARP’s publication). Not only did we rise to the top of the editor’s slush pile (they accepted 3 in 30,000 a year, or 0.01%), but we learned how to pitch ideas to editors and news media. We also wrote brochures, direct marketing pieces, scientific articles, and more.

Begninning in the late ’90s, we expanded to news releases, sales materials, and websites. Email marketing, blogging, and brand messaging soon followed.

With nearly two decades of corporate and agency experiences, we’ve got this.

 

content-related BLOGS

Words can be powerful! Read our latest blogs related to content strategies.

Marketing in a COVID-19 Economy

Most business owners couldn’t predict the COVID-19 pandemic. Now that we’re in this situation, how should your marketing efforts pivot to reflect the times?

Generating Leads and Growing Revenue

Read how we generated leads and grew revenue for a large corporation.

How We “Do” SEO: Our SEO Process

How does SEO work? Learn how we “do” SEO, our SEO process, and how we’re different from other local SEO agencies.

How We “Do” SEO: Our SEO Process

How does SEO work? Learn how we “do” SEO, our SEO process, and how we’re different from other local SEO agencies.

Our Website Design Process…and How We’re Different

See how our website design process differs from other web design and marketing companies. Learn about our 8 steps and how we use SEO and writing best practices to help you get found on Google.

Definitive Answers From Google to Questions About SEO and the Web

Need answers to your burning Google and SEO questions? John Mueller, webmaster trends analyst at Google, provides clear answers for webmasters, business owners, and marketers who want to understand the nuances of Google and search engine optimization (SEO). SEO is all...

A Small Business SEO Case Study

This SEO case study describes a small business owner’s search engine optimization (SEO) journey with Nancy Burgess Strategic Marketing, Inc. SEO is a series of web best practices that enable websites to be crawled and indexed by Google and other search engines. It...

Writing for the Web: Sage Advice for Businesses

Learn strategies for web writing with this business advice, based on solid research.

123 Things We Can Do to Grow Your Business in 2018

Want to grow your business? Here are 123 things I can do for you. It’s as easy as 1-2-3.

Promotional Marketing: 6 Types to Consider for 2018

Promotional marketing is not dying with the rise of content marketing, but it is changing. Here’s what you should consider for your business.

Promotional Marketing: 6 Types to Consider for 2018

Promotional marketing is not dying with the rise of content marketing, but it is changing. Here’s what you should consider for your business.

123 Things We Can Do to Grow Your Business in 2018

Want to grow your business? Here are 123 things I can do for you. It’s as easy as 1-2-3.

Generating Leads and Growing Revenue

Read how we generated leads and grew revenue for a large corporation.

Marketing in a COVID-19 Economy

Most business owners couldn’t predict the COVID-19 pandemic. Now that we’re in this situation, how should your marketing efforts pivot to reflect the times?

123 Things We Can Do to Grow Your Business in 2018

Want to grow your business? Here are 123 things I can do for you. It’s as easy as 1-2-3.

Promotional Marketing: 6 Types to Consider for 2018

Promotional marketing is not dying with the rise of content marketing, but it is changing. Here’s what you should consider for your business.

Hiring for Marketing Communications: 5 Search Criteria That May Be Hurting Your Company

Discover why your marketing communicator should be these 5 C’s–AND their polar opposites.

10 Writing Mistakes: How to Create Content That Bores Readers to Tears

No one wants to bore his or her readers. But if you’re making these 10 mistakes, there’s a good chance you’re doing just that.

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