Search Engine Optimization (SEO) Services

Our SEO Services: It’s Kind of Our Thing

At our online marketing agency, Nancy Burgess Strategic Marketing specializes in search engine optimization services (SEO services). We offer integrated marketing and SEO services to achieve the following goals:

 Make your website searchable

Get your company on Google

 Rank higher on Google search results

Get your business found on the internet

Our Complete, Customized SEO Services and Plans Fit Your Unique Needs

Our SEO Services aren’t a one-size-fits-all cookie cutter approach. Instead, we begin with a complete analysis of your SEO services (an audit) to see what’s working–and what’s not. Then we customize your SEO strategic plan.

Best of All, We’ll Do the Work for You.

 

Some of our SEO Services we offer to Clients and the Business Community

SEO Audit

Never fear this “audit!” You can’t know where you’re going unless you know where you are. Your audit informs our custom strategic SEO services for your business.

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Customized SEO Strategy

We’ll apply our extensive knowledge of SEO and the latest research to ensure your business is on the right digital course. We’ll create a strategy unique to your business and goals.

Keyword Research

Understanding your customer’s language and how they’re searching for your product or service is paramount to our SEO services and content creation.

SEO Updates & Execution

After we map your course, we begin to implement the strategy. If you already have marketing staff, a web designer, or an internal IT team, we can also guide them.

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Easy SEO Content™ Template

We’ve developed a proprietary content template that allows your business to communicate effectively and incorporate keyword research.

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SEO Champions Checklist™

For new sites, we have a proprietary checklist to make sure SEO tasks are completed before, during, and after launch.

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Ongoing SEO Services & Analytics

SEO is a long-term strategy. We can stick with you and objectively monitor your progress through key analytics.

SEO Presentations & Education

For inquiring minds, we’ll train web designers, marketers, and owners on the details of SEO.

What is the value of a single client or customer?

What would the value of getting more customers or clients through your website mean to you?

Our SEO Services Process: How We Work

We’re collaborative! If you already have a web designer, marketing team, graphic designer, or writer, we’ll work with them.

We also have power partners on our team who can code, design, write, and more. We’re a full-service marketing agency.

SEO Services for Beginners: Definition

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What Is SEO?

SEO is the process of applying website development and content management best practices. These best practices help make your website searchable. They ensure that your website is crawled and indexed by Google, Bing and other search engines.

Benefits of SEO Services

How do SEO services help clients?

As a result of SEO services, your site can be listed in Google and other search engine results pages (SERPs). In other words, it’s how to get your business on Google. In addition, local SEO tactics help your store or local service get found on the internet.

SEO is also how you can get on the first page of Google. It can help your website get listed AND get more traffic. The right kind of traffic. The kind that is looking for your specific services or products.

With the right traffic and the right digital strategies, you can generate not only more website traffic but also more customers or clients, which can translate into more revenue.

BUT What IS SEO? Key Google Algorithm Factors

Search engines use a variety of factors in formulas that help web users have a good user experience. (The formula is called an algorithm.) In SEO, the factors that matter are reverse-engineered to help your users also have a good user experience. There are litterally hundreds of SEO factors. Here are just a few you should know about.

Content and Keywords

“Content is king,” Bill Gates said. We agree with Bill and Google: it’s royaly important. But we like to think of content as queen. 😉 We write “on-brand” content for you that contains keyword phrases that website users are searching.

Links

Internal links (between pages of your website) and external links (to other relevant websites), along with domain authority (how “reputable” your website is), are critical to helping you get found. We’ll help you with natural linking.

Technology

Is your website responsive design? Does it work well on mobile devices? Is it fast to load? We’ll check out these and other technological factors, discover problems, and help you solve them.

It’s critical for your local businesses to get found in your region. We can help. We have an entire service devoted just to local SEO.

BLOGS RELATED TO SEO SERVICES

Get your SEO on! Read our latest in how to grow your internet traffic.

Google News and Updates

Google has some exciting news and updates. Learn about Web Stories, Google’s Page Experience Benchmark, new mobile first indexing, structured data testing and more!

10 Absurd SEO Lies

Lies! 10 SEO lies you may have been told or believe. Discover the truth about search engine optimization (SEO) for your website. How is your website really doing?

Marketing in a COVID-19 Economy

Most business owners couldn’t predict the COVID-19 pandemic. Now that we’re in this situation, how should your marketing efforts pivot to reflect the times?

Marketing in a COVID-19 Economy

Most business owners couldn’t predict the COVID-19 pandemic. Now that we’re in this situation, how should your marketing efforts pivot to reflect the times?

Developing a Brand Identity & Website: Case Study

We created a new brand look, feel, and messaging for a company’s website. And we extended it to other marketing tactics.

Generating Leads and Growing Revenue

Read how we generated leads and grew revenue for a large corporation.

Developing a Brand Identity & Website: Case Study

We created a new brand look, feel, and messaging for a company’s website. And we extended it to other marketing tactics.

Generating Leads and Growing Revenue

Read how we generated leads and grew revenue for a large corporation.

Taking a Brand to the Next Level: Case Study

We created a new brand look, feel, and messaging for a company’s website. And we extended it to other marketing tactics.

25 Worst SEO Mistakes to Avoid in 2020

Read about current, emerging, and classic SEO mistakes in 2020.

Generating Leads and Growing Revenue

Read how we generated leads and grew revenue for a large corporation.

Taking a Brand to the Next Level: Case Study

We created a new brand look, feel, and messaging for a company’s website. And we extended it to other marketing tactics.

25 Worst SEO Mistakes to Avoid in 2020

Read about current, emerging, and classic SEO mistakes in 2020.

How We “Do” SEO: Our SEO Process

How does SEO work? Learn how we “do” SEO, our SEO process, and how we’re different from other local SEO agencies.

Our Website Design Process…and How We’re Different

See how our website design process differs from other web design and marketing companies. Learn about our 8 steps and how we use SEO and writing best practices to help you get found on Google.

Taking a Brand to the Next Level: Case Study

We created a new brand look, feel, and messaging for a company’s website. And we extended it to other marketing tactics.

25 Worst SEO Mistakes to Avoid in 2020

Read about current, emerging, and classic SEO mistakes in 2020.

How We “Do” SEO: Our SEO Process

How does SEO work? Learn how we “do” SEO, our SEO process, and how we’re different from other local SEO agencies.

Our Website Design Process…and How We’re Different

See how our website design process differs from other web design and marketing companies. Learn about our 8 steps and how we use SEO and writing best practices to help you get found on Google.

A Snippet of What We Learned Hanging Out in a Google Hangout!

We participate in weekly Google Webmaster Central Office-Hours to keep up-to-date on search engine optimization (SEO) and web best practices. As you may know, Google changes its algorithm daily. (The algorithm is the formula Google uses for your business to be found...

Definitive Answers From Google to Questions About SEO and the Web

Need answers to your burning Google and SEO questions? John Mueller, webmaster trends analyst at Google, provides clear answers for webmasters, business owners, and marketers who want to understand the nuances of Google and search engine optimization (SEO). SEO is all...

25 Worst SEO Mistakes to Avoid in 2020

Read about current, emerging, and classic SEO mistakes in 2020.

How We “Do” SEO: Our SEO Process

How does SEO work? Learn how we “do” SEO, our SEO process, and how we’re different from other local SEO agencies.

Our Website Design Process…and How We’re Different

See how our website design process differs from other web design and marketing companies. Learn about our 8 steps and how we use SEO and writing best practices to help you get found on Google.

A Snippet of What We Learned Hanging Out in a Google Hangout!

We participate in weekly Google Webmaster Central Office-Hours to keep up-to-date on search engine optimization (SEO) and web best practices. As you may know, Google changes its algorithm daily. (The algorithm is the formula Google uses for your business to be found...

Definitive Answers From Google to Questions About SEO and the Web

Need answers to your burning Google and SEO questions? John Mueller, webmaster trends analyst at Google, provides clear answers for webmasters, business owners, and marketers who want to understand the nuances of Google and search engine optimization (SEO). SEO is all...

Google News and Updates

Google has some exciting news and updates. Learn about Web Stories, Google’s Page Experience Benchmark, new mobile first indexing, structured data testing and more!

Generating Leads and Growing Revenue

Read how we generated leads and grew revenue for a large corporation.

10 Absurd SEO Lies

Lies! 10 SEO lies you may have been told or believe. Discover the truth about search engine optimization (SEO) for your website. How is your website really doing?

Creating a Launch Marketing Plan: Case Study

At the end of June, an emerging company tapped Nancy Burgess Strategic Marketing for its small business marketing. The company is My 3D Mini Me. Its goal was to launch in two months.

Local SEO: Why SEO Needs a NAP

Discover why SEO needs a NAP–and a consistent one so that your local business fares better in the search engines.

Marketing in a COVID-19 Economy

Most business owners couldn’t predict the COVID-19 pandemic. Now that we’re in this situation, how should your marketing efforts pivot to reflect the times?

How We “Do” SEO: Our SEO Process

How does SEO work? Learn how we “do” SEO, our SEO process, and how we’re different from other local SEO agencies.

Google Trends: 15 Tips for SEO in 2019

With the latest Google trends, the search giant made some significant clarifications that can help marketers, web developers, and content writers achieve better SEO in 2019. Here are 15 tips to consider.

A Small Business SEO Case Study

This SEO case study describes a small business owner’s search engine optimization (SEO) journey with Nancy Burgess Strategic Marketing, Inc. SEO is a series of web best practices that enable websites to be crawled and indexed by Google and other search engines. It...

123 Things We Can Do to Grow Your Business in 2018

Want to grow your business? Here are 123 things I can do for you. It’s as easy as 1-2-3.

The Least Sexy, Totally Free SEO Tools That Can Transform Your Business

Check out these totally unsexy, FREE SEO tools to learn how your site is doing, how you can improve your search rankings, and transform your business.

Social Media and SEO: A Marketing Fable

Much confusion reigns about social media and search engine optimization. This fable highlights the challenges and sets forth best practices.

Search Engine Optimization (SEO) : 12 Tips

Here are 12 tips for optimizing your website for search engines, also known as search engine optimization or SEO.

Writing for the Web: Sage Advice for Businesses

Learn strategies for web writing with this business advice, based on solid research.

Our Website Design Process…and How We’re Different

See how our website design process differs from other web design and marketing companies. Learn about our 8 steps and how we use SEO and writing best practices to help you get found on Google.

Our Website Design Process…and How We’re Different

See how our website design process differs from other web design and marketing companies. Learn about our 8 steps and how we use SEO and writing best practices to help you get found on Google.

A Snippet of What We Learned Hanging Out in a Google Hangout!

We participate in weekly Google Webmaster Central Office-Hours to keep up-to-date on search engine optimization (SEO) and web best practices. As you may know, Google changes its algorithm daily. (The algorithm is the formula Google uses for your business to be found...

Definitive Answers From Google to Questions About SEO and the Web

Need answers to your burning Google and SEO questions? John Mueller, webmaster trends analyst at Google, provides clear answers for webmasters, business owners, and marketers who want to understand the nuances of Google and search engine optimization (SEO). SEO is all...

The Least Sexy, Totally Free SEO Tools That Can Transform Your Business

Check out these totally unsexy, FREE SEO tools to learn how your site is doing, how you can improve your search rankings, and transform your business.

A Small Business SEO Case Study

This SEO case study describes a small business owner’s search engine optimization (SEO) journey with Nancy Burgess Strategic Marketing, Inc. SEO is a series of web best practices that enable websites to be crawled and indexed by Google and other search engines. It...

A Snippet of What We Learned Hanging Out in a Google Hangout!

We participate in weekly Google Webmaster Central Office-Hours to keep up-to-date on search engine optimization (SEO) and web best practices. As you may know, Google changes its algorithm daily. (The algorithm is the formula Google uses for your business to be found...

Definitive Answers From Google to Questions About SEO and the Web

Need answers to your burning Google and SEO questions? John Mueller, webmaster trends analyst at Google, provides clear answers for webmasters, business owners, and marketers who want to understand the nuances of Google and search engine optimization (SEO). SEO is all...

The Least Sexy, Totally Free SEO Tools That Can Transform Your Business

Check out these totally unsexy, FREE SEO tools to learn how your site is doing, how you can improve your search rankings, and transform your business.

A Small Business SEO Case Study

This SEO case study describes a small business owner’s search engine optimization (SEO) journey with Nancy Burgess Strategic Marketing, Inc. SEO is a series of web best practices that enable websites to be crawled and indexed by Google and other search engines. It...

Writing for the Web: Sage Advice for Businesses

Learn strategies for web writing with this business advice, based on solid research.

Definitive Answers From Google to Questions About SEO and the Web

Need answers to your burning Google and SEO questions? John Mueller, webmaster trends analyst at Google, provides clear answers for webmasters, business owners, and marketers who want to understand the nuances of Google and search engine optimization (SEO). SEO is all...

The Least Sexy, Totally Free SEO Tools That Can Transform Your Business

Check out these totally unsexy, FREE SEO tools to learn how your site is doing, how you can improve your search rankings, and transform your business.

A Small Business SEO Case Study

This SEO case study describes a small business owner’s search engine optimization (SEO) journey with Nancy Burgess Strategic Marketing, Inc. SEO is a series of web best practices that enable websites to be crawled and indexed by Google and other search engines. It...

Writing for the Web: Sage Advice for Businesses

Learn strategies for web writing with this business advice, based on solid research.

Google Trends: 15 Tips for SEO in 2019

With the latest Google trends, the search giant made some significant clarifications that can help marketers, web developers, and content writers achieve better SEO in 2019. Here are 15 tips to consider.

Local SEO: Why SEO Needs a NAP

Discover why SEO needs a NAP–and a consistent one so that your local business fares better in the search engines.

Creating a Launch Marketing Plan: Case Study

At the end of June, an emerging company tapped Nancy Burgess Strategic Marketing for its small business marketing. The company is My 3D Mini Me. Its goal was to launch in two months.

How Do I Get My Business on Google?

Each month about 24,000 business owners and entrepreneurs ask how they can get their business or website on Google. Not only is it a popular question “to Google” but also it’s a question without a single simple answer.

123 Things We Can Do to Grow Your Business in 2018

Want to grow your business? Here are 123 things I can do for you. It’s as easy as 1-2-3.

How to Get Website Traffic: 10 Tips

There’s no point in having a website if nobody finds it. Here’s how to garner website traffic.

Social Media and SEO: A Marketing Fable

Much confusion reigns about social media and search engine optimization. This fable highlights the challenges and sets forth best practices.

Search Engine Optimization (SEO) : 12 Tips

Here are 12 tips for optimizing your website for search engines, also known as search engine optimization or SEO.

The Least Sexy, Totally Free SEO Tools That Can Transform Your Business

Check out these totally unsexy, FREE SEO tools to learn how your site is doing, how you can improve your search rankings, and transform your business.

A Small Business SEO Case Study

This SEO case study describes a small business owner’s search engine optimization (SEO) journey with Nancy Burgess Strategic Marketing, Inc. SEO is a series of web best practices that enable websites to be crawled and indexed by Google and other search engines. It...

Writing for the Web: Sage Advice for Businesses

Learn strategies for web writing with this business advice, based on solid research.

Google Trends: 15 Tips for SEO in 2019

With the latest Google trends, the search giant made some significant clarifications that can help marketers, web developers, and content writers achieve better SEO in 2019. Here are 15 tips to consider.

Local SEO: Why SEO Needs a NAP

Discover why SEO needs a NAP–and a consistent one so that your local business fares better in the search engines.

Creating a Launch Marketing Plan: Case Study

At the end of June, an emerging company tapped Nancy Burgess Strategic Marketing for its small business marketing. The company is My 3D Mini Me. Its goal was to launch in two months.

How Do I Get My Business on Google?

Each month about 24,000 business owners and entrepreneurs ask how they can get their business or website on Google. Not only is it a popular question “to Google” but also it’s a question without a single simple answer.

123 Things We Can Do to Grow Your Business in 2018

Want to grow your business? Here are 123 things I can do for you. It’s as easy as 1-2-3.

How to Get Website Traffic: 10 Tips

There’s no point in having a website if nobody finds it. Here’s how to garner website traffic.

Social Media and SEO: A Marketing Fable

Much confusion reigns about social media and search engine optimization. This fable highlights the challenges and sets forth best practices.

Search Engine Optimization (SEO) : 12 Tips

Here are 12 tips for optimizing your website for search engines, also known as search engine optimization or SEO.

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