Our Marketing Blog
Stay up to date with the latest digital marketing and branding information. Check out trends, tips, and insights to enhance your business success.
101 Motivational Quotes for SMB Owners
We thought our clients and readers could use a little encouragement, so we came up with 101 of our favorite motivational quotes for small and mid-size business (SMB) owners.
11+ Highly Effective Email Marketing Tips for Small Businesses in 2023
Email marketing is highly effective when done right. But, if you’re not doing email marketing (or it’s not working), consider these email marketing tips for your small or medium-size business or startup in 2023 and beyond.
2023 Email Marketing: Test Your Knowledge
Test your knowledge of email marketing with this quiz.
Promotional Marketing Trends to Consider for 2023
Promotional marketing is not dying with the rise of content marketing, but it is changing. Here’s what you should consider for your business.
11 Pricing Strategies for Small Businesses to Consider
Product, price, promotion, and place. Here’s what you should consider when pricing your product or service.
SEO Updates for SMB Web Designers
Optimize in 2022! Google has made a LOT of SEO updates. SMB web designers need to be aware of recent SEO changes and adapt web designs and content.
How to Pay Less for Ecommerce Traffic: Google’s SEO Roadmap Revealed
Want more shoppers in your online store? Tired of paying big bucks for ads? Here’s how to pay less for ecommerce traffic. Google’s Roadmap. We summarize Google’s ecommerce guidelines for business owners, marketers, and other mere mortals.
20 Reasons to Turn Away B2B Business
Don’t accept every available business opportunity! We discuss 20 reasons to turn away B2B business. You can afford it in these 20 situations.
What Are the Key Components of a Marketing Plan?
What belongs in a marketing plan? It depends who you ask. Here’s what we deem most important.
Brand Identity Case Study
We highlight a rebranding case study that divulges our process for building a brand identity and differentiating it from competitors.
Video: SEO 101 for Business Owners and Executives
Video: SEO 101 for Business Owners and Executives. Learn about SEO at a high level. What is it? Why do it? How does it work? SEO is like making pizza!
20 Easy Ways Your Business Can Add Value for Your Customers
Discover 20 easy ways your business can add value for your customers and why it’s important for business owners, marketers, sales people, and customer service representatives.
Recent Google Algorithm Updates: What Small Businesses Need to Know
Expect these Google algorithm updates in the first half of 2021: Passage Ranking, Mobile-first Indexing, and the Page Experience Update–a group of website benchmarks and signals that will affect your rankings. Is your business prepared?
Definitive Answers From Google to SEO Questions and the Web
Get Definitive Answers to SEO questions about content, crawling, indexing, web and ranking. Highlights of Google’s answers from John Mueller, Search Advocate at Google.
What Every Small Business Owner Needs to Know About Content Marketing: A Quick & Comprehensive Guide
Many small business owners have begun implementing a content marketing strategy for their businesses. But what is content marketing? And how can you be successful at it?
The Least Sexy, Totally Free SEO Tools That Can Transform Your Business
Check out these totally unsexy, FREE SEO tools to learn how your site is doing, how you can improve your search rankings, and transform your business.
65 Inspiring Social Media Content Ideas
Check out 65 inspiring social media content ideas. Engage with your prospects and customers, generate more brand awareness.
Small Business Branding Online: 6 Case Studies
Read six mini-case studies about companies whose brands are at risk online. Discover branding solutions and learn how an online brand identity is created.
10 Absurd SEO Lies
Lies! 10 SEO lies you may have been told or believe. Discover the truth about search engine optimization (SEO) for your website. How is your website really doing?
25 Worst SEO Mistakes to Avoid in 2022
Read about current, emerging, and classic SEO mistakes.
Our SEO Process: How We “Do” SEO
How does SEO work? Learn how we “do” SEO, our SEO process, and how we’re different from other local SEO agencies.
Our Website Design Process…and How We’re Different
See how our website design process differs from other web design and marketing companies. Learn about our 8 steps and how we use SEO and writing best practices to help you get found on Google.
A Small Business SEO Case Study
This SEO case study describes a small business owner’s search engine optimization (SEO) journey with Nancy Burgess Strategic Marketing, Inc.SEO is a series of web best practices that enable websites to be crawled and indexed by Google and other search engines. It...
Writing for the Web: Royal Advice for Businesses
Learn strategies for web writing with this royal business advice, based on solid research.
How Do I Get My Business on Google?
Each month about 24,000 business owners and entrepreneurs ask how to get your business or website on Google. Not only is it a popular question “to Google” but also it’s a question without a single simple answer.
How to Get Website Traffic: 10 Tips
There’s no point in having a website if nobody finds it. Here’s how to garner website traffic.
Marketing in a COVID-19 Economy
Most business owners couldn’t predict the COVID-19 pandemic. Now that we’re in this situation, how should your marketing efforts pivot to reflect the times?
Developing a Brand Identity & Website: Case Study
We created a new brand look, feel, and messaging for a company’s website. And we extended it to other marketing tactics.
Generating Leads and Growing Revenue: An SEO Case Study
Read how we generated leads and grew revenue for a large corporation.
Taking a Manufacturer’s Brand to the Next Level: Case Study
We created a new brand look, feel, and messaging for a manufactuer’s brand. We updated their messaging, imagery and website. Then we extended it to other marketing activities.