We are a full-service

Digital MARKETING AGENCY

Nancy Burgess Strategic Marketing Inc. is a full-service digital marketing agency. We specialize in small and midsize businesses (SMBs), transforming your brand for a digital world.

What Does It Mean to “Transform Your Brand” for a Digital World?

At Nancy Burgess Strategic Marketing, we bridge the gap between cutting-edge technology and authentic brand storytelling. We help small and midsize businesses (SMBs) navigate a digital world of AI and automation to build brands that don’t just get noticed—they get results.

From driving search traffic and AI mentions to fostering deep audience engagement, our strategies convert visibility into measurable revenue.

5 Ways Our Digital Marketing Agency Is Unique

Applied Advanced Technology.

We’ve embraced advanced technology, AI, and martech integration. IT firms, other marketers, and other web design firms hire us to help them. We can also assist you with your marketing or sales automation, accessibility, and platform integration needs.

Expertise in Search Optimization.

We understand what it takes to rank on Google search, including in the AI overviews. We’ll identify SEO gaps and fix them. Marketing departments, web designers, and web developers tap us to help them increase relevant website traffic, generate high-quality leads, and grow revenue. We demonstrate proven results.

Experience.

You’ll work directly with our leadership team, benefiting from top-level experience in integrated digital and traditional communications. You’ll get Madison Avenue (Michigan Avenue) quality at a lower cost and a better return on investment.

Action Bias & Creativity.

We’re both creative and nimble—at the same time. We can build your brand or design your website & quickly move the ball forward. We have a creative mindset & a “get ‘er done” attitude.
We’re both strategic & pay attention to the details.

Breadth of Services.

We’re the “Swiss Army knife” of marketing agencies. Affordable marketing expertise for small and midsize businesses (SMBs).

Our Core Digital Marketing Communications Services

Click on any of our six featured services below.

BRAND IDENTITY CREATION

Make an unforgettable first impression. We combine professional design with precision messaging to build a brand that feels premium, looks consistent, and stays top-of-mind.

  • Showcase Your Excellence: Logos and visual design that reflect your professionalism.

  • Command attention: Branded verbal messages that are relatable and speak to your audience.

  • Stay Top of Mind: Be the go-to source for your industry.

MODERN WEBSITE DESIGN

Transform your online presence into a 24/7 growth engine. We create professional, AI- and SEO-ready websites that build immediate credibility and rank where it matters most.

  • Be Found: Optimized for SEO and AI search visibility.

  • Be Trusted: Professional design that converts traffic into revenue.

  • Be Seamless: Lightning-fast, mobile-ready performance.

U

SEARCH & AI DISCOVERY

If they can’t find you, they can’t hire you. We bridge the gap between your services and your future customers by optimizing for the modern search experience. From Google searches to AI mentions, we ensure your business stays visible and relevant.

  • Get Discovered: Rank higher for the terms that actually drive business.

  • Stay Relevant: Adapt to the shifting landscape of AI-driven information.

  • Drive Traffic: Turn search intent into measurable website visits.

HIGH-IMPACT CONTENT CREATION

If your website visitors don’t stay on your page for at least 60 seconds, your content isn’t working. We turn passive website visitors into active leads through SEO-optimized blogs, email automation, and consistent branding.

  • Engage: Website and blog copy that increases time-on-page.

  • Convert: Email sequences that nurture and sell.

  • Unify: Consistent messaging from digital to print.

CUSTOMER RELATION MANAGEMENT & AUTOMATION

Stop letting leads slip through the cracks. We transform your CRM into a revenue engine.

  • Capture Every Opportunity: Automate lead tracking to ensure no prospect is ever forgotten.

  • Nurture Meaningful Relationships: Deliver personalized content that guides customers through the buying journey.

  • Scale Your Revenue: Deploy intelligent workflows that close sales while you focus on your business.

STRATEGIC COMPREHENSIVE MARKETING  

We can provide the full-scale marketing horsepower your SMB needs to thrive. From high-level strategy to daily tactics, we manage your brand’s total digital footprint.

  • Integrate Every Channel: Ensure your message is consistent across web, search, and automation.

  • Eliminate the Guesswork: Rely on a dedicated team to track performance and pivot for results.

  • Own Your Market: Build a dominant presence through a sustained, professional marketing offensive.

 

Our Add-On Services

We provide the following services in conjunction with any or all of our core services. We do not provide these as standalone services.

PUBLIC RELATIONS & SOCIAL MEDIA

Prove your brand authority and enhance brand awareness with social media and public relations that complement your other strategies.

Videography, Photography, and Illustrations

We collaborate with local videographers to get the engaging videos your SMB needs. Our professional photographer partners capture the website photos, brand images, and headshots you need to promote your business. 

Google Ads & Other Digital Advertising

We partner with a Google-certified advertising professional with 20+ years of expertise. We can also complement your SEO with YouTube video ads, display advertising, and Google Shopping ads.

Read Our BLOGS

Get your marketing on! Read some of our recent blogs to learn more about how to grow your business.

14 SEO Gaps: What Your SMB Website Is Missing

SEO for small- and midsize businesses (SMBs) is our specialty. Uncover these 14 SEO gaps that are often missing from SMB websites.

woman's smile with missing tooth leaving a gap

Digi-Tips 3: Focus on Branding

Read Digi-Tips™ 3. Focus on branding and brand reputation. SEO trends. Brand names and AI. SMB marketing tech stack. Authoritativeness & Trustworthiness, and more.

Digi-Tips fast hacks for business growth issue 3

Digi-Tips 3: Focus on Branding

Read Digi-Tips™ 3. Focus on branding and brand reputation. SEO trends. Brand names and AI. SMB marketing tech stack. Authoritativeness & Trustworthiness, and more.

Digi-Tips fast hacks for business growth issue 3