Small and MidSize Business Branding & Brand Identity
You want your company to make a good impression. Through our proprietary process, your business will project a professional image that also reflects your brand’s unique personality. We’ll achieve this together through color, design, fonts, words, logo, media and more.
Branding: Yes, We’ll Make You an Awesome Logo . . .
and So Much More
For our small and mid-size business clients, we offer branding and brand identity services. To achieve these goals, we combine our considerable branding, marketing, graphic design, and copy writing talents and experience. Plus, we’re able to partner with videographers, photographers, and others to create your unique verbal and visual branding.
Achieve These Goals With Your Business Branding
Make your brand memorable
Differentiate yourself from competitors
Project a clean, fresh, professional brand image that is uniquely yours
Showcase your brand’s personality
A brand’s first impression matters.
What would the value of getting more customers or clients by making a good first impression mean to you?
Maybe it’s time for your small business to create or refresh its brand identity.
Our Branding Services: Complete, Consistent, Customized Brand Strategy, Identity, & Messaging
Brand Strategy
Our proprietary brand identity tool will help hone and differentiate your brand from competitors. We can also build complete marketing plans.
Logo & Brand Icon Design
Your visual branding includes your logo, icon, and other imagery. We’ll create a meaningful logo that can be applied to both print and digital formats. We also do custom photography.
Brand Messaging
Know how to promote your brand verbally and in print with brand messages and a tagline that compel customers to act.
Brand Image Assets
You’ll need a website, business cards, headers for your social media and more. We’ll make it happen.
Small and Midsize Business Branding Value Bundles
Brand Identity Packages for New Businesses and Those Who Need a Brand Refresh
We created these branding packages at a 15% cost-saving for small and mid-size businesses.
Each individual component of any value bundle can also be sold separately.
Call and leave a message for a branding consultation: (847) 224-9727
Build the Foundation for Your Success: Create a Strong Brand Presence
Silver Starter Plan
Silver Starter Strategy
- Basic Brand Strategy
Gold Standard Plan
Gold Standard Brand Strategy
- Brand Identity Strategy
- Keyword Research
Platinum Plus Plan
Platinum Plus Brand Strategy
- Brand Identity Strategy
- Keyword Research
- Competitive Keyword Research
- Competitor Analysis
- Creative Brief
Silver Starter Logo Development
- 4 Logo Design Options
- 2 Rounds of Logo Modifications
Gold Standard Logo Development
- 6 Logo Design Options
- 3 Rounds of Logo Modifications
Platinum Plus Logo Development
- 10 Logo Design Options
- 3 Rounds of Logo Modifications
Silver Starter Logo and Visual Brand Assets
- Final Logo (3 formats)
- Final Icon (2 formats)
- Final Logo Standards/Colors
- Email Signature Design (one)
Gold Standard Logo and Visual Brand Assets
- Final Logo (3 formats)
- Final Icon (2 formats)
- Final Logo Standards/Colors
- Email Signature Design (one)
- 1 Business Card Design Option
- First Business Card
- Print Management
Platinum Plus Logo and Visual Brand Assets
- Final Logo (3 formats)
- Final Icon (2 formats)
- Final Logo Standards/Colors
- Email Signature Design (one)
- 2 Business Card Design Options
- 1 Round of Business Card Modifications
- First Business Card Production
- Trifold Brochure Design and Layout (business envelope size)
- Print Management
- Choice of Stationery Design or PowerPoint Template (1)
Silver Starter Verbal Brand Asset
- Basic Professional Messaging
Gold Standard Verbal Brand Asset
- Professional Brand Messaging
Platinum Plus Verbal Brand Assets
- Professional Brand Messaging
- Company Description and Boilerplate
- Trifold brochure copy
Silver Starter Website Design
- Basic 1-Page Website + Contact Page
- Website Setup with Host
- 1 Page Website Copy
- Website SEO Best Practices (2 pages)
- 1 Local SEO Listing (no charge)
Gold Standard Website Design
- 3-Page Website + Contact Page
- Website Setup with host
- 4 Pages Search Optimized Website Copy
- Website SEO Best Practices (4 pages)
- 1 Local SEO Listings with Optimization
Platinum Plus Website Design
- 7-Page Website + Contact Page
- Website Setup with Host
- 8 Pages Optimized Website Copy
- Website SEO Best Practices (8 pages)
- Local SEO with Optimization
Silver Starter Brand Consultations
- Up to Four, 1-hour Consultative Meetings
Gold Standard Brand Consultations
- Up to Six, 1-hour Consultative Meetings
Platinum Plus Brand Consultations
- Up to Eight, 1-hour Consultative Meetings
Additional Silver Scope (required)
- Website hosting (pass-through) cost on client’s credit card
- Website maintenance (monthly fee depending on size of website, starting at $75 monthly)
Additional Gold Scope (required)
- Website hosting (pass-through) cost on client’s credit card
- Website maintenance, monthly fee dependent on website size and features (typically $95 per month)
- Printing costs (direct pass-through cost to client)
Additional Platinum Scope (required)
- Website hosting (pass-through) cost on client’s credit card
- Website maintenance, monthly fee dependent on website size and features (typically $95 per month)
- Printing costs (direct pass-through cost to client)
Additional Silver Scope, if requested:
- Custom photography (available and recommended add-on)
- Domain name purchase (direct pass-through cost to client)
- Additional rounds of edits to logo, copy, or other creative
- Additional e-signatures (depends on quantity)
- Excessively long first website page
- Additional website pages (optional add-on)
- Company or product naming (optional add-on)
- Local SEO listing optimization
- Videography
- Social media page setup and optimization (available add-on)
Additional Gold Scope, if requested:
- Custom photography (available and recommended add-on)
- Domain name purchase (pass-through cost to client)
- Additional rounds of edits to logo, copy, or other creative
- Additional website pages (optional add-on) or excessively long website pages (greater than 1,000 words)
- Company or product naming (optional add-on)
- Additional e-Signatures (cost depends on quantity)
- Additional business card setup (cost depends on quantity)
- Videography
- Social media page setup and optimization (available add-on)
Additional Platinum Scope, if requested:
- Custom photography (available and recommended add-on)
- Domain name purchase (direct pass-through cost to client)
- Additional rounds of edits to logo, copy, or other creative
- Additional website pages (optional add-on) or excessively long website pages of more than 1,000 words
- Company or product naming (optional add-on)
- Brand standards book (optional add-on)
- Additional e-signatures (cost depends on quantity)
- Additional business card setup (cost depends on quantity)
- Videography
- Social media page setup and optimization (available add-on)
Silver Starter Plan Investment
Total Value: $7,000+
You Pay: $5,950 *
* Add-ons additional; terms may be available
Gold Standard Investment
Total Value: $12,800
You Pay: $10,800*
* Add-ons additional; terms may be available
Platinum Plus Program
Total Value: $24,305+
You Pay: $22,000*
* Add-ons additional; terms may be available
Brand Identity Case Studies
Basic One-Page Website
See how we created a basic home page and contact page for a new business. When the client was ready, we began to grow the site.
Creating a "Super Hero" Brand
Learn how we created a new brand identity for a regional company, and how our branding process unfolds.
A Manufacturer's Brand Refresh
See how we customized a manufacturer’s website with custom photography, new brand messaging, and more.
Some of Our Branding Testimonials
Download Brand Identity Questions for Your Brand
BLOGS ABOUT BRANDING AND BRAND IDENTITY
Showcase your brand! Read our latest in how to increase brand awareness for your product, service, or company.
