Transparency. The rise of the internet has transformed personal and small business branding. Before the 1990s, companies (and individuals) had much more control over their brands and their messages. If you think the world has not become more transparent, consider...
How did Nancy Burgess Strategic Marketing help a small business startup company showcase its value online? Situation MedNavigate, a healthcare consultancy that specializes in health economics, approached Nancy Burgess Strategic Marketing for a brand identity and...
Situation: Outdated Website Wertheimer Box, a well-established corrugated box manufacturer, tapped Nancy Burgess Strategic Marketing to update their website. The company wanted a fresh new look to appeal to millennials. Their old site (below) was dated, didn’t...
Our website design process at Nancy Burgess Strategic Marketing Inc. is a bit different from many other website design companies. Most website development companies will build you a spiffy looking site that considers your users (prospects/customers). You typically...
At the end of June, an emerging company tapped Nancy Burgess Strategic Marketing for its small business marketing. The company is My 3D Mini Me. Its goal was to launch in two months. This article reviews: The Launch Situation Our Actions Marketing Plan Results ...
In June, Cheryl Barratt Associates tapped Nancy Burgess Strategic Marketing for a website. At the same time, we recognized the need for creating a brand identity—both visual and verbal. The Situation Cheryl Barratt Associates is a niche healthcare consultancy that...
