Promotional marketing is not dying with the rise of content marketing, but it is changing. Here’s what you should consider for your business.
Nancy Burgess
11 Pricing Strategies for Small Businesses to Consider
Product, price, promotion, and place. Here’s what you should consider when pricing your product or service.
SEO Updates for SMB Web Designers
Optimize in 2022! Google has made a LOT of SEO updates. SMB web designers need to be aware of recent SEO changes and adapt web designs and content.
How to Pay Less for Ecommerce Traffic: Google’s SEO Roadmap Revealed
Want more shoppers in your online store? Tired of paying big bucks for ads? Here’s how to pay less for ecommerce traffic. Google’s Roadmap. We summarize Google’s ecommerce guidelines for business owners, marketers, and other mere mortals.
20 Reasons to Turn Away B2B Business
Don’t accept every available business opportunity! We discuss 20 reasons to turn away B2B business. You can afford it in these 20 situations.
Brand Identity Case Study
We highlight a rebranding case study that divulges our process for building a brand identity and differentiating it from competitors.
Video: SEO 101 for Business Owners and Executives
Video: SEO 101 for Business Owners and Executives. Learn about SEO at a high level. What is it? Why do it? How does it work? SEO is like making pizza!
20 Easy Ways Your Business Can Add Value for Your Customers
Discover 20 easy ways your business can add value for your customers and why it’s important for business owners, marketers, sales people, and customer service representatives.
11+ Email Marketing Tips for Small Businesses, Startups, and Entrepreneurs
Email marketing is extremely effective when done right. If you’re not doing email marketing (or it’s not working), consider these 11+ email marketing tips for your small or medium-size business or startup in 2021 and beyond.
Recent Google Algorithm Updates: What Small Businesses Need to Know
Expect these Google algorithm updates in the first half of 2021: Passage Ranking, Mobile-first Indexing, and the Page Experience Update–a group of website benchmarks and signals that will affect your rankings. Is your business prepared?